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INSPIRATION AND MOTIVATION 

How To Find Property Management SuperStars…In 30 Days! ©
by Ernest F. Oriente, The Coach {Article #76}

Would you like to learn the secrets for finding SuperStars to join your property management company…in 30 days? Are you tired of placing ads in your local newspaper and wondering why it takes months to fill a vacant position? Have you looked at your budgets for this year and considered how a few key SuperStars could impact your compensation bonuses? Follow the three steps in this article and your dream of having a powerful property management team will be 30 days away!

Recruiting internally: Begin your internal recruiting for SuperStars by paying a recruiting bonus to your current employees if they find a new candidate who becomes an employee of your property management company. A typical recruiting bonus of $250-$1000 could be earned for each new employee hired. Fifty percent of this recruiting bonus could be paid to the referring employee on the day the new employee begins and the remaining fifty percent of the bonus could be paid after the new employee has worked six continuous months for your company. Next, include a classified ad in the newsletter that is mailed to the residents of the properties you manage. If your residents "really" enjoy living at your wonderful apartment community, imagine the asset they will be on your property management team. Lastly, consider using the services of a temporary employment agency to fill short-term positions and vacation days, while using their service to find potential future employees.

Tip From The Coach: Temporary employment services will want you to pay a recruiting fee if you want to convert one of their temps to full-time status with your company. Remember, their fees are negotiable, especially if you discuss your hiring plans with them in advance or show them the significant amount of money your company has paid them over the past years. Of course, the best SuperStar recruiting comes from making internal promotions, which raises team morale at the same time.

Recruiting externally: Begin your external recruiting search by looking at the people employed by competitive property management companies. Since these companies employ individuals in your specific industry, this is a targeted place for recruiting SuperStars. Trade shows and apartment association meetings are also a great place to network and meet these potential candidates. Next, consider the vendors who serve your property management company, as these vendors spend the majority of their day working with companies just like yours, and their expertise and industry knowledge can be a great asset. Lastly, try using employment placement agencies that specialize in the property management industry or place your employment advertisement in the magazine or newsletter published by your local apartment association.

Tip From The Coach: Have you considered doing a hiring seminar to recruit new employees for your property management company? I recently read "The Incredible Hiring Seminar™", by Derek Lobo & Associates {800-898-0347}, and his workbook outlines an efficient 16-step plan for conducting a group hiring seminar. If you can imagine the normal hiring process, which typically takes two to four weeks, and would like to see this process condensed into two hours, Derek's workbook will tell you exactly how to do this-it works!

Recruiting using current technology: If your property management company has a website, add "job opportunities" to your main web page. To see some examples of this idea, go to http://www.jobs.hp.com/ for Hewlett-Packard or http://www.cisco.com/jobs/ for Cisco Systems. These two companies have a system that scans and tracks resumés so effectively that candidates are sometimes hired before other competing companies even acknowledge receipt of their resumés. Next, try placing your hiring ads at websites specializing in employment opportunities like Monster, Career Path or ApartmentJobz.com, just to name a few. Lastly, if your company uses an E-mail system, add "job opportunity" information so it appears in the "signature" file at the bottom of every E-mail that is sent.

Tip From The Coach: Recruiting using today's technology is fun and fast. More importantly, have you seen the demographics of the type of people who are online? Still wondering how to find property management SuperStars? Try more online recruiting and watch to see the world-class candidates who begin to apply for positions with your company. In addition, use behavior and values assessments to numerically evaluate key success factors such as intensity of ambition, people skills, economic drive and sales skills.

Want to hear more about this important topic or ask some additional questions? Fax a note on your letterhead to 435-615-8670 or send an E-mail to ernest@powerhour.com and The Coach will fax/E-mail back to you a free invitation to be a participant on a TeleForum conference call. For those who join this TeleForum, a bonus of 17 recruiting tips and 37 employment recruiting websites will be shared!


Author's note: Ernest F. Oriente, The Coach, is founder of PowerHour® and the author of SmartMatch Alliances™, a professional business coaching/recruiting service and has spent 12,300 hours delivering customized training, by telephone, in leadership, tradition/Internet marketing and sales for property management companies, apartment locator/corporate housing services and multi-housing sales/service companies worldwide. We specialize in global distance learning by telephone, using our state-of-the-art conference call system for interactive and dynamic TeleForums. Twice-monthly TeleForums link 10-100 executives/professionals/individuals who are geographically dispersed, in a time efficient and profitable format. PowerHour® is based in Olympic-town…Park City, Utah, at 435-615-8486, by E-mail ernest@powerhour.com or visit our TeleForum website: www.powerhour.com. To receive a FREE property management success newsletter send an E-mail to: ernest@powerhour.com. Recent PowerHour® articles have appeared in 3000+ business/trade publications and websites.

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